Our Strategy
Greenlane offers a global omnichannel approach to accouterments and utilizes its network, agility, and industry insight to position itself wherever consumers congregate. In addition to specializing in third-party distribution for some of the most sought-after brands in the industry, Greenlane is home to a number of distinguished brands including Higher Standards, Marley Natural™, VIBES™, EYCE, and Pollen Gear™—Greenlane’s award-winning packaging solutions.
A Clear Mission
Global Brand Group
As one of the industry’s first global brand groups, Greenlane continues to diversify its portfolio and defy industry limitations through art, music, technology, and fashion. Greenlane is home to a number of distinguished brands including Higher Standards, Marley Natural™, Groove™, EYCE, and Pollen Gear™—Greenlane’s award-winning packaging solutions.
Greenlane’s diverse portfolio is composed of both heritage and modern brands— each with its own unique customer base, product assortment, and distribution strategies. Our extensive industry experience allows us to effectively monitor and evolve each brand with meticulous attention.
Brand Desire
In-Demand Brands
Greenlane is the partner of choice for some of the industry’s most in-demand brands including PAX Labs™, Storz & Bickel, Cookies, Grenco Science, and DaVinci.
Customer Intimacy
Consumer Insight
With 17+ years of industry expertise, Greenlane has developed a profound understanding of consumer habits and needs.
Operating Leverage
Operating Leverage
Greenlane provides services including product development, go-to-market strategy, sales and marketing support, customer service, direct-to-consumer fulfillment, supply chain management, and distribution.
Industry Leadership
Industry Leadership
Greenlane is the leading global platform for the development and distribution of premium smoking, vaping, and lifestyle accessories, as well as the first company of its kind to go public on the Nasdaq (GNLN).
With a Solid Plan
360° Industry View
With a 360-degree industry view, Greenlane offers a global omnichannel approach to cannabis accouterments and utilizes its customer insight and agility to position itself wherever consumers congregate.